You'll learn the ingredients of a successful blog, and then get detailed installation, configuration and operation instructions for the leading blogging software: Blogger, Radio Userland, Movable Type, and Blosxom. After showing you how to acquire, set-up, and run these leading software packages, Essential Blogging takes you through the more advanced features, so that by the time you finish, you'll be up and blogging with the best of them.

"Essential Blogging" covers:

the important components of a blog and a blog post

installing and configuring the tools

a survey of desktop blogging clients

advice and experience from real-world bloggers

hosted blogging with Blogger and Blogger Pro

desktop blogging with Radio Userland

server blogging with Movable Type

posting, editing, and deleting blog entries

adding pictures to blog entries

syndicating your stories with RSS

consuming RSS feeds with Radio Userland

customizing the appearance of your blog with templates

managing and customizing archives of blog entries

adding comments to your blog

self-hosting your blog vs using a blog-hosting service

going under the hood with the Blosxom blogging system

Written by prominent bloggers and authors of blogging tools, "Essential Blogging" is a no-nonsense guide to the technology of blogging.

Price=$27.20
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Perhaps the most explosive technological trend over the past two years has been blogging. As a matter of fact, it's been reported that the number of blogs during that time has grown from 100,000 to 4.8 million-with no end to this growth in sight. What's the technology that makes blogging tick? The answer is RSS--a format that allows bloggers to offer XML-based feeds of their content. It's also the same technology that's incorporated into the websites of media outlets so they can offer material (headlines, links, articles, etc.) syndicated by other sites. As the main technology behind this rapidly growing field of content syndication, RSS is constantly evolving to keep pace with worldwide demand. That's where Developing Feeds with RSS and Atom steps in. It provides bloggers, web developers, and programmers with a thorough explanation of syndication in general and the most popular technologies used to develop feeds. This book not only highlights all the new features of RSS 2.0-the most recent RSS specification-but also offers complete coverage of its close second in the XML-feed arena, Atom. The book has been exhaustively revised to explain:

• metadata interpretation
• the different forms of content syndication
• the increasing use of web services
• how to use popular RSS news aggregators on the market

"We the Media, has become something of a bible for those who believe the online medium will change journalism for the better." -Financial Times

Big Media has lost its monopoly on the news, thanks to the Internet. Now that it's possible to publish in real time to a worldwide audience, a new breed of grassroots journalists are taking the news into their own hands. Armed with laptops, cell phones, and digital cameras, these readers-turned-reporters are transforming the news from a lecture into a conversation. In We the Media, nationally acclaimed newspaper columnist and blogger Dan Gillmor tells the story of this emerging phenomenon and sheds light on this deep shift in how we make--and consume--the news.

Gillmor shows how anyone can produce the news, using personal blogs, Internet chat groups, email, and a host of other tools. He sends a wake-up call to newsmakers-politicians, business executives, celebrities-and the marketers and PR flacks who promote them. He explains how to successfully play by the rules of this new era and shift from "control" to "engagement." And he makes a strong case to his fell journalists that, in the face of a plethora of Internet-fueled news vehicles, they must change or become irrelevant.

Journalism in the 21st century will be fundamentally different from the Big Media oligarchy that prevails today. We the Media casts light on the future of journalism, and invites us all to be part of it.

Dan Gillmor is founder of Grassroots Media Inc., a project aimed at enabling grassroots journalism and expanding its reach. The company's first launch is Bayosphere.com, a site "of, by, and for the San Francisco Bay Area."

Dan Gillmor is the founder of the Center for Citizen Media, a project to enable and expand reach of grassroots media. From 1994-2004, Gillmor was a columnist at the San Jose Mercury News, Silicon Valley's daily newspaper, and wrote a weblog for SiliconValley.com. He joined the Mercury News after six years with the Detroit Free Press. Before that, he was with the Kansas City Times and several newspapers in Vermont. He has won or shared in several regional and national journalism awards. Before becoming a journalist he played music professionally for seven years.

A Step-by-Step Guide to Social Media Marketing and Web 2.0 Optimization is a straightforward, easy-to-follow strategy that will lead you through the social media and Web 2.0 optimization process and help you to make your mark in the social Web.

Topics covered include (with links to examples and resources):

Creating an optimized Web site

Starting a blog or podcast

Optimizing your blog or RSS feed

Social Bookmarking sites like Technorati and del.icio.us

Sharing on sites like Digg and Propeller

Sharing media sites like Flickr and YouTube

Using Social Networking sites like Facebook and MySpace

Creating Social Media Newsrooms and Releases

Using widgets and badges
Price=$9.99
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Price=$0.01
Buy ]]> Fri, 10 Oct 2008 07:00:08 -0600 http://www.killermarketingarsenal.com/products/blogging-and-rss/blogging-on-8.html http://www.killermarketingarsenal.com/products/blogging-and-rss/blogging-on-8.html
Last summer, the blogging scene really exploded. Yes, blogging has been around for several years now, but it didn't really
Price=$17.00
Buy ]]> Sun, 13 Jul 2008 18:12:50 -0600 http://www.killermarketingarsenal.com/products/blogging-and-rss/blogging-power.html http://www.killermarketingarsenal.com/products/blogging-and-rss/blogging-power.html
Chrysanth WebStory is a desktop blog client software/ blog manager designed to make the entire blogging experience work for you in just a few clicks. Manage as many blog accounts as you want simultaneously ? from importing online entries to backing up all content, from writing an entry to posting it in flawless formatting, from setting up FTP accounts for image posting to allowing comments/trackbacks on blogs... the list just goes on and on!
Price=$39.95
Buy ]]> Sun, 13 Jul 2008 18:12:52 -0600 http://www.killermarketingarsenal.com/products/blogging-and-rss/chrysanth.html http://www.killermarketingarsenal.com/products/blogging-and-rss/chrysanth.html
? Stop password thieves in their tracks by using Web Replay to encrypt your logon information on your hard drive. It will be at your fingertips, and no one will be able to gain access to the information but you. ? Never lose or forget a password or user name again thanks to Web Replay?s encrypted database. Using one master password that you create, you?ll be able to go back and check all your saved information, update it, and add new entries. ? Automatically log into your online accounts, no matter where they are. Web Replay is the only password manager capable of logging you into sites with multi-page login forms as well as simpler versions. Bank of America? Work e-mail? Blogging software? Wherever you surf, Web Replay can get you there. ? Save time and avoid wasted effort thanks to Web Replay?s unique auto-browsing features. If you perform the same task online or enter the same series of links regularly, just record your actions using Web Replay. From then on, one click on a Web Replay button will do exactly what you used to have to type, click and wait your way through while you focus on more important things. ? Web Replay helps you avoid phishing and other scams. If you start to enter your saved login information on an unfamiliar site, Web Replay Password Manager will alert you to the fact. It can tell when a page isn?t the one you normally use and can stop you from giving up information to thieves. ? Generate unbreakable customized passwords whenever you need one. Do you have to change your passwords every three months? Use the password generator to create new ones using special characters, letters and numbers, then automatically enter it in the site and save it for future use. ? Web Replay is a portable password manager. It is easily installed on a portable drive along with all of your files. You can run it from the flash drive without leaving a trace on whatever computer you happen to be using today.
Price=$29.99
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